One major project I led at Fastly involved styling design elements for the company’s inaugural customer conference, called Altitude. Fastly's corporate culture values winter sports, including skiing. The visual language that I developed for Altitude is reminiscent of outdoor exploration and mountain adventures.
I integrated blue and purple hues with Fastly’s signature red to create a new Altitude brand under the Fastly umbrella that has since been used for conferences in San Francisco, New York, London, and Tokyo.
Design elements showcasing the Altitude brand are below.